VKI Studios has been experiencing growth in business from Latin America in regards to web analytics and other digital intelligence areas and we are preparing to expand our training and other services into Brazil and other Latin American countries. We currently have a need for a Technical Web Analyst with strong English and Portuguese language skills and and understanding of how business is conducted in Brazil.
At the highest level this position is responsible for supporting and championing the analytic needs of our clients by providing high quality web analytics implementations, analysis, and training for clickstream tools such as Google Analytics, Urchin, Omniture, WebTrends, and Yahoo! Web Analytics. While supporting our clients needs, the candidate will also be responsible for creating holistic dashboards by pulling data from different data sources and websites for presentation to our client's management team(s).
The candidate will often need to work closely with our client's technology team to identify gaps in the data capture strategy and collaboratively implement enhancements. The candidate will also be expected to partner with multiple business units within the client's organization as well as outside the company to ensure that best practices in metrics and decision making are being exposed to the client management and core website decision makers.
Duties and resposibilities will include:
- Evaluate business goals and objectives from multiple business teams and develop tracking/tagging strategies to allow individuals and teams to measure success
- Consulting directly with clients and/or their agencies on projects requiring web analytics platform selection, implementation, platform remediation, and dashboard development.
- Work with client development teams to install, configure & use web analytics services such as Google Analytics, Omniture, WebTrends, Urchin, Yahoo! Web Analytics and others.
- Perform quality assurance tests on tracking implementations
- Assist with tracking and improving the results of clients marketing campaigns
- Leverage various platform API’s to develop custom dashboards and other applications that provide increased value and ROI back to our clients and VKI Studios
- Build, update and deliver weekly and monthly reports, scorecardsdashboards and key performance reports using Excel and BI tools
- Build automated Dashboards and Scorecards for various business stakeholders
- Provide best practices consulting services to clients in solving their Web analytics platform strategy and technical needs.
- Manage the building, reporting and analysis of AB and multivariate tests
- Partner with multiple business units within the client's organization as well as outside the company to ensure that best practices in metrics and decision making are being exposed to the client management and core website decision makers.
- Conduct platform training and knowledge sharing in web analytics for clients and the project team
Requirements:
- Bachelor degree or equivalent
- Google Analytics Individual Qualification
- Certification in either WebTrends or SiteCatalyst
- Minimum 2 years on-the-job experience implementing web analytics tools such as Google Analytics, Omniture SiteCatalyst, and WebTrends.
- Minimum 5 years experience with web development
- Strong understanding of HTML and web protocols
- Intermediate-to-Advanced JavaScript skills
- Comfortable presenting finding and providing training on analytics tool usage
- Strong communication skills (written and verbal) in both English and Portuguese
- Familiar with business environment in Brazil
