VKI 10 Reviews

This Week: Coca-ColaStore.com

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Coca Cola Store Home Page

Issue 2

Poor Quality Images

Hundreds of product photographs throughout the site are poorly reproduced, each eroding the perceived quality of all products and the Coke image, while reducing potential
sales. The lack of larger images, which users expect to see, especially on bigger ticket items, are not available... even
on the most expensive item in the store: a $450 reproduction of a painting (see point 8).

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